1. Purchase necessary to enter the prize draw.
2. This prize draw is open to UK residents aged 18 years or over, with the exception of
employees of the Promoter, their families, agents and anyone else connected with
this promotion.
3. Entries must be received by 11.59pm GMT on 11th March 2026. The Promoter
accepts no responsibility for any entries that are incomplete, illegible, corrupted or fail
to reach the Promoter by the relevant closing date for any reason. Proof of posting or
sending is not proof of receipt. Automatically generated entries and entries via agents
or third parties are invalid and will not be counted. Entries become the property of the
Promoter and are not returned.
4. Only one entry per person. No entrant may win more than one prize.
5. To enter you must pre-order a copy of The Science of Baking [9780241713938] and
follow @kitchenaid_uk and @mattadlard.
6. All correctly completed entries will be entered into a prize draw which will take place
on 12th March 2026. The first entrant drawn will be the winner. The winner must
send proof of purchase (i.e. a pre-order receipt or invoice from any UK book shop
including independent retailers, Waterstones, Amazon, WHSmith and supermarkets)
on request in order to claim their prize. Please do not send your bank or card details.
7. The prize for the winner is a KitchenAid Artisan Tilt-Head Stand Mixer in Spearmint.
8. Other than those specified above, the promoter shall not be liable for any costs or
expenses arising out of or in any way connected with this prize and does not accept
any responsibility for any damage, loss or disappointment suffered by the winner as
result of accepting this prize.
9. KitchenAid is a prize provider. Prize subject to availability.
10. In the event of unforeseen circumstances, the Promoter reserves the right (a) to
substitute alternative prizes of equivalent or greater value and (b) in exceptional
circumstances to amend or foreclose the promotion without notice. No
correspondence will be entered into.
11. The winner will be notified via direct message by 14th March 2026. If the drawn
winner does not respond within 72 hours of notification, a new winner shall be drawn
by @mattadlard and awarded the prize.
12. By entering this competition, all entrants agree to the use of their personal data by
the Promoter for the purposes of running the competition as detailed in these terms
and conditions. Details on how we process the personal data of entrants can be
found in our Privacy Policy (https://www.dk.com/uk/information/adults)
13. We will make the winner’s name and county available on request to the following
email address social.media@uk.dk.com (please state the name of the competition in
the subject heading 10 weeks after the closing date). If you do not want your name
and county to be made available in the event that you win, please let us know by
emailing social.media@uk.dk.com. Please note we are required to make the winner’s
details available to the ASA if requested.
14. This competition is in no way sponsored, endorsed or administered by or associated
with Instagram. You acknowledge that all information and material that you submit to
enter this competition is submitted to the Promoter and not Instagram and you agree
that Instagram shall not be liable to you in any way in respect of this competition.
15. Promoter may disqualify any entrant whose entry does not comply with these terms
and conditions (in Promoter’s sole opinion) or who, in Promoter’s sole determination,
has acted in a manner that is fraudulent, dishonest or unjust to other entrants
including, without limitation, tampering with the operation of the prize draw,
manipulating or rigging votes, hacking, deceiving, cheating or by harassing or
threatening other entrants or a representative of Promoter.
16. By entering the prize draw each entrant agrees to be bound by these terms and
conditions.
17. The Promoter is Dorling Kindersley Limited, 20 Vauxhall Bridge Road, London,
SW1V 2SA.
18. These terms and conditions are governed in accordance with the laws of England
and Wales.