Semra Haksever is an eclectic witch, entrepreneur, former fashion stylist, and author of five books on witchcraft including the bestselling Everyday Magic. She is the founder of Mama Moon witchcraft shop in East London, UK, selling candles, potions, spell kits, and tools for practising magick. She has practised reiki, crystal therapy and moon rituals for over 20 years, and has always held the desire to create ritualistic tools that are accessible to all.